We worked alongside Corrado Morando and Andrea Grasso to develop the overall content strategy for Poderi Gianni Gagliardo. This renowned winery has a long history rooted in passion and tradition.
A Story of Great Passion
The origins date back to 1847 with the Colla family, who began cultivating vineyards in Santo Stefano Belbo, a land known for its Moscato. Over time, the family moved to the Barolo region, acquiring vineyards in La Morra in 1961. From there, their focus expanded from Dolcetto to Barolo and beyond, under the leadership of Gianni Gagliardo from the 1970s onwards. Today, the winery is celebrated for its high-quality Barolo wines, made with a deep respect for tradition and innovation.